Case Study: Scam trajectories - a typical path a scam might follow

Scams have typical trajectories they follow. It's important to understand that although the persuasion route may be the same, scammers work hard on updating the stories to mimic current events. Read on to find out the typical path a scammer might take when carrying out fraud. 

Scam trajectory

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Guest post: 6 golden rules of a scammer

Scams are now a part of daily life. Yet many people still believe scams only happen to gullible people and that the victim somehow deserved it. Martina Dove, Psychology Researcher specialising in the psychology of fraud and scams, shares her insight with HooYu and explains how scams can happen to anyone.


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7 top tips on how to transfer money safely online

It has never been easier for consumers to transfer money online thanks to the rise in digital technology and advancement in money transfer services. However, many fraudsters abuse these services and attempt to steal your money.

To guide you in the right direction when it comes to transferring money online, take a look at our top tips on how to transfer money safely in today’s digital age.

Transfer money

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Top tips on how you can avoid being scammed

Anyone can become the target of a scam. From cybercrime and unexpected winnings to dating scams and fake charities, don’t be fooled into thinking it’s just the naïve or gullible who are targeted. But it’s not all doom and gloom. We explore some of the common scams out there and explain how you can avoid falling victim to them.

How to avoid being scammed

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Selling a car with HooYu

One of the biggest choices you face when buying a new car is working out whether to sell your old car privately, part exchange it with the dealer or use a car buying service. The latter two options almost always involve getting reduced sales value, whilst getting you more money opens you up to a world of “time wasters” and “conmen”.

We recently helped one of our users, Simon, who sold his car privately online to make sure he knew who he was dealing with.

Selling a car

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Press Release: Majority of people are unable to spot fake passports new research reveals

22 February 2017, London, UK – Leading identity confirmation service, HooYu, today released the results of new research examining how well the general public are able to identify fake passports.

The research shows how the public is at risk. In a new study conducted by Atomik research, a sample of 1,013 people were asked to identify if a passport was a real document or a fake. The results showed that 68% of the time people are unable to correctly identify a fake passport.

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